Scenes from a conference. We woke up to snow on May 3rd! Wow. 20130504-073136.jpg Ted Rubin is one of the reasons I came to the conference. I heard him speak when I was speaking at BlogWorld in 2012 and his ideas have kept me thinking ever since. The photos and napkin illustrates why. 20130504-072851.jpg He had the entire audience go out into the hall and have a skipping parade. 20130504-072813.jpg One of his most important concepts for online work is focusing on ‘return on relationships’ instead of ‘return on investment’. 20130504-072512.jpg One of his insights is to not discriminate against followers, whether they are just lurking or in a profession that isn’t immediately obvious as a good fit or connection. 20130504-072324.jpg I met Natalie Aydelott the first night. She was the one who explained what Collective Bias is all about. She has been a warm and helpful guide the entire weekend. 20130504-105637.jpg The conference is not just your mommy’s mommy bloggers – Dueling Mohawks! 20130504-105902.jpg 20130504-110007.jpg I have no idea what this is about but it was too bizarre not to share. 20130504-153207.jpg The company putting on the conference is four years old so there was a birthday party last night. Dawn Sandomeno of www.partybluprints.com saw my drawings at the party and wanted me to draw her. She was worried about a profile pose but liked it at the end. 20130504-154109.jpg Finally, I went back to my hotel room. On the way I happened upon therapy session among the conference chairs. They were being taught how to be more comfortable. I appreciated hearing that and look forward to sitting on of them tomorrow. 20130505-053029.jpg   SoFabCon – Day 1 SoFabCon – Day 2 SoFabCon – Day 3 & 4 SoFabCon – New Friends

Discover more from The Napkin

Subscribe to get the latest posts sent to your email.